Brad Inman on NAR’s future, the ‘God-like’ power of AI, and the coming commission crunch
Brad Inman discusses the future of the National Association of REALTORS, artificial intelligence, and changing economics for agents.

In this episode of The Playmakers Podcast, Andrew Flachner sits down with legendary media entrepreneur Brad Inman live from Inman Connect in San Diego.
Brad opens up about his journey—from building Inman News at his kitchen table into the most influential real estate media company, to his latest venture in longevity and health. Along the way, he shares insights on the future of real estate, the ‘God-like’ power of AI, NAR’s decade-long missteps, and why community and credibility remain the foundation of success.
What you'll hear
- How Inman Connect helped launch RealScout and shaped Andrew’s career
- Brad’s “triple whammy” that could revive the housing market: AI, lower rates, and affordability
- Why AI is more than a productivity tool—and how it could end discrimination and inefficiency in real estate
- The convergence of AI, blockchain, and crypto, and what it means for global housing markets
- Lessons from building Inman News with integrity in an industry defined by pay-to-play media
- Advice for real estate agents navigating today’s tough market and becoming content creators themselves
- Brad’s new venture, Live Long Media, and practical, science-backed tips for living a healthier, longer life
- Rapid-fire predictions on NAR, commission compression, Realtor headcount, and the future of transactions
- What success means to Brad after decades of building businesses and communities
If you’re in real estate, this conversation is full of insights you won’t want to miss.
Chapters
- 00:00Intro
- 01:25Old Friends at Inman Connect
- 02:40Today’s Market & What’s Next
- 04:22AI’s Promise and Potential
- 09:53The Latte Vision & Broken Processes
- 13:20Building Inman News with Integrity
- 16:55Advice for Agents in a Tough Market
- 18:33Reinvention & Longevity Media
- 21:42Rapid Fire: The Future of Real Estate
- 25:25Optimistic about 2030


